Setting. This Orlando mall is at least 1/3 empty. No food court that I saw. The exterior had a make over but not overly convincing. There is a lot of competition by other huge pretty malls. This is a dying mall looking for stores and customers.
Here were some learning lesions I thought of, what are your thoughts.
Casting vision: Maybe the owners were trying to cast a vision of what the mall could be one day.
Sustaining: Maybe the mall was trying to do the best with what they had left to deal with.
Deception: Were the owners just trying to fool shoppers with the perception of more stores then what really existed.
Church application: How many churches feel like they have nothing to offer compared to a mega church. They have facilities that don’t meet the use they once had.
Business plan: Maybe the property needs to be sold as office space.
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